Web and Graphic Designer

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BASIS Ed
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BASIS Ed is seeking a highly organized creative and user focused Web and Graphic Designer to join our Design team Visit enrollbasiscom to learn more about us This role is ideal for a designer who is passionate about creating engaging visually compelling digital experiences and has strong expertise in website design landing pages user centered layouts and digital marketing assets The ideal candidate is highly proficient in Figma and experienced in translating business and marketing objectives into effective website wireframes page designs user flows and polished digital experiences that can be handed off to developers for implementation While web design is the primary focus of this position the role also supports broader graphic design initiatives including print collateral presentations campaign materials signage advertising and other marketing communications The successful candidate understands UXUI best practices but is not exclusively focused on application or product design Instead they bring a balanced skill set that combines web design expertise user experience thinking and strong visual communication capabilities The ideal candidate understands how modern websites are designed and built with experience creating designs intended for implementation in platforms such as WordPress and Elementor While this is not a development role familiarity with platform capabilities responsive frameworks and content management systems helps create more effective practical and scalable web experiences This role collaborates closely with Marketing Communications and Development teams to create intuitive engaging and conversion focused experiences that support the organizations educational mission and brand Essential Functions Web Design & Digital Experience Primary Focus Design engaging user centered website experiences landing pages microsites and digital marketing assetsCreate wireframes site maps user flows mockups and high fidelity designs in Figma for developer implementationDesign website sections reusable content blocks page templates and complete website experiences that align with business goals and user needsPartner with developers to ensure design intent usability responsiveness and brand standards are maintained throughout implementationApply UXUI best practices to improve website usability accessibility navigation engagement and conversion performanceDesign responsive layouts that provide an excellent user experience across desktop tablet and mobile devicesCollaborate with marketing stakeholders to translate campaign and business objectives into effective digital experiencesContribute to the evolution of web design systems component libraries and digital style guidesStay informed on emerging web design trends technologies and user expectationsGraphic Design & Brand Stewardship Develop high quality print and digital assets including brochures flyers presentations infographics event materials advertisements direct mail pieces social media graphics and campaign collateralSupport the creation and maintenance of branded marketing materials across multiple channelsApply and uphold brand standards across all creative outputCreate templates design systems and reusable assets that promote consistency and efficiencyContribute creative concepts and design solutions that strengthen and evolve the BASIS Education brandCollaboration & Project Management Partner with marketing communications and cross functional stakeholders to develop effective visual solutionsManage multiple projects simultaneously while maintaining high quality standards and meeting deadlinesPresent concepts and communicate design rationale to both creative and non creative audiencesIncorporate stakeholder feedback while maintaining design integrity and user focused solutionsProvide collaborative support feedback and creative problem solving across the organizationInnovation & Emerging Technology Stay current on UXUI best practices accessibility standards web technologies and design trendsLeverage AI powered tools to accelerate ideation content generation wireframing prototyping workflow efficiency and design explorationExplore and recommend new technologies processes and best practices that improve team effectiveness and user engagementRequired Qualifications Bachelors degree in Graphic Design Web Design Visual Communications Digital Media or a related field or equivalent professional experience3 5 years of professional design experience in an agency in house higher education or related creative environmentStrong portfolio demonstrating website design landing page design digital marketing assets branding and traditional graphic design workAdvanced proficiency in Figma including wireframing prototyping component creation design systems and high fidelity web designStrong proficiency with Adobe Creative Cloud including Photoshop Illustrator and InDesignSolid understanding of UXUI principles responsive design information architecture accessibility and user centered design best practicesExperience preparing design files specifications and assets for developer handoffStrong understanding of typography layout color theory visual hierarchy and branding principlesExperience designing for both digital and print applicationsExcellent communication collaboration organization and time management skillsHighly Desired Qualifications Experience utilizing AI powered creative and productivity tools such as Microsoft Copilot ChatGPT Claude Claude Code or similar platforms to support design ideation content development workflow optimization prototyping research and web experience creationDemonstrated ability to effectively leverage AI as a design partner while maintaining strong creative judgment and brand consistencyExperience working closely with web developers and understanding front end development constraints capabilities and implementation workflowsExperience designing websites intended for WordPress environments with familiarity with Elementor strongly preferred Understanding how Elementors layouts templates reusable components responsive controls and content structures function helps inform practical scalable and implementation ready design decisionsFamiliarity with content management systems CMS website architecture SEO considerations and digital marketing ecosystemsExperience creating and maintaining design systems and web component librariesNice to Have Qualifications Motion graphics animation or video editing experience using Adobe After Effects Premiere Pro or similar toolsPhotography illustration or other complementary creative disciplinesBasic knowledge of HTML CSS and modern web technologiesExperience with project management platforms such as Jira Asana Mondaycom or TrelloIdeal Candidate Profile The ideal candidate is a designer first and foremost with a strong focus on web design digital experiences and UXUI best practices They are comfortable designing complete websites landing pages and digital campaigns in Figma while also being capable of producing polished print collateral and marketing materials when needed They understand how websites are built and can design within the capabilities of platforms such as WordPress and Elementor but they are not expected to be a developer They bring enough UXUI knowledge to create intuitive and effective user experiences without being exclusively focused on product or application design Most importantly they combine strong visual design skills web expertise collaborative problem solving and a willingness to embrace emerging technologies including AI assisted design workflows to create impactful experiences that support organizational goals Benefits and Salary Salary for this position is competitive and dependent on education and experienceBASIS Ed offers a comprehensive benefits package including but not limited toEmployer paid medical and dental insuranceVision insurancePTOAbility to add dependents401k with partial match that grows over timeEmployee Assistance ProgramChildcare Savings Opportunity KinderCare tuition discountReasonable Accommodations Statement To perform this job successfully an individual must be able to perform each essential duty satisfactorily Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions In accordance with Title VI of the Civil Rights Act of 1964 Title IX of the Education Amendments of 1972 Section 504 of the Rehabilitation Act of 1973 the Age Discrimination Act of 1975 Title II of the Americans with Disabilities Act of 1990 the Boy Scouts of America Equal Access Act and applicable state law BASIS does not discriminate on the basis of any actual or perceived classification protected by law in any of its business activities including its educational programs and activities which comply fully with the requirements of state and federal law and Title IX Inquiries regarding BASIS nondiscrimination policies should be directed to complianceservicesbasisedcom As used in this policy the term BASIS refers to BASIS Educational Group LLC; BASIS Charter Schools Inc; BDC A Public Charter School Inc; BBR Schools Inc; BASIS Texas Charter Schools Inc and all affiliated entities