Senior Analyst, GTM Insights & AI

Who We Are

Finance leaders choose Billtrust to get paid faster, control costs, and maximize customer satisfaction. As the leader in B2B accounts receivable workflow and payment software, we provide the world’s leading brands with AI-powered solutions across the full AR lifecycle—from invoice presentment and payment processing to cash application and collections. With over 2,600 global customers, more than $1 trillion in invoice dollars processed, and a proprietary network of 13 million buyers, Billtrust delivers business value through deep industry expertise and a culture relentlessly focused on meaningful customer outcomes.

We’re an AI-first company, not just in what we build for our customers, but in how we work. Across every function, our teams use AI tools daily to work faster, make better decisions, and deliver higher-quality outcomes. We hire exceptional people, give them cutting-edge AI capabilities, and measure success by the impact they create. If you want to do the best work of your career at the frontier of AI and fintech, Billtrust is the place to do it.

Our Values

Customers

We relentlessly increase value for customer and do the right thing for them.

Action

We make ‘thoughtfully fast’ decisions, act quickly, cut through red tape, deliver progress not perfection, take ownership and accountability.

Team Spirit

We put the team ahead of ourselves, foster trust and respect, collaborate with passion, despise toxic politics, value our differences, and celebrate together.

Innovation

We challenge the status quo, experiment thoughtfully, and are novel and brilliant in what we create.

Excellence

We love to win, but we hate losing even more. We aspire to be the best and take pride in our work. When we fall short, we own it and come back stronger.

About the Role:

You will own and accelerate how our go-to-market organization harnesses data and artificial intelligence — centralizing strategy, deepening analytical capability, and scaling impact across every revenue-facing team. This is a high-visibility, high-impact role that sits at the intersection of revenue strategy, process design, and emerging technology.

You will serve a dual mandate: first, as the analytical backbone of the GTM organization — owning the reporting infrastructure, data pipelines, and revenue intelligence that leadership relies on to make fast, confidence decisions; and second, as our internal expert and practitioner for AI-powered automation, with a specific focus on Claude and how it integrates across our GTM tech stack.

You won’t just advise on what’s possible; you’ll build it. Whether that means writing SQL to surface a pipeline anomaly, maintaining a PowerBI dsahboard for the ELT, or deplying a Claude-based automation that eliminates hours of manual work, you bring both the analytical rigor and technical creativity to make it happen.

What You’ll Do:

AI Strategy & Roadmap

• Define and maintain our GTM AI roadmap, prioritizing use cases by impact, feasibility, and adoption readiness

• Serve as the internal subject matter expert on AI capabilities across Claude, Gong, and other revenue tools

• Partner with RevOps, Sales, Marketing, and CS leadership to identify and size automation opportunities

• Establish governance frameworks for AI usage across the GTM org — including prompt libraries, quality standards, and change management

Process Automation & Execution

• Build and deploy AI-powered automations that eliminate manual, repetitive work across the sales cycle

• Design and maintain Claude-based workflows for tasks such as call summary generation, deal notes, CRM hygiene, outreach personalization, and internal reporting

• Develop integrations between Claude and tools in our tech stack (e.g., Gong, Salesforce, Slack, Outreach)

• Document all automations and maintain a scalable, version-controlled library of prompts and workflows

Reporting & Revenue Intelligence

• Own sales reporting and analytics for the GTM org — including pipeline health, forecast accuracy, rep productivity, conversion rates, activity metrics, and revenue attainment

• Write and maintain SQL queries to extract, transform, and analyze data from core GTM systems (Salesforce, Snowflake, etc.) in support of pipeline, revenue, and productivity reporting

• Build and maintain dashboards and reports that give sales leaders and executives the visibility they need to make fast, confident decisions

• Layer AI-generated insights on top of existing reporting — surfacing anomalies, trends, and recommendations that go beyond static dashboards

• Leverage Gong’s AI features (call analytics, deal intelligence, rep coaching signals) to connect revenue intelligence to performance reporting

Sales Productivity & Enablement

• Identify and implement AI tools and workflows that reduce administrative burden on quota-carrying reps

• Measure productivity impact of AI initiatives through clear before/after metrics; socialize wins to drive adoption

• Train and enable the GTM org on new AI tools, workflows, and best practices

Tech Stack Ownership

• Own AI-related configuration and optimization across GTM tools including Gong, and any emerging AI copilots

• Evaluate new AI tools and vendors on an ongoing basis; make build vs. buy recommendations

• Collaborate with IT and security to ensure responsible, compliant AI deployment

What You’ll Bring:

• 3–6 years in Revenue Operations, GTM Engineering, Sales Operations, or a closely related function

• Proficiency in SQL — ability to indepdendently write queries against data warehouses to support reporting and analysis without reliance on engineering resources

• Hands-on experience with Claude, ChatGPT, or similar LLMs — including prompt engineering and workflow design • Demonstrated ability to build and deploy automations that create real business impact (not just prototypes)

• Strong reporting and analytics background — comfortable building dashboards, interpreting pipeline and revenue data, and translating metrics into narratives for leadership

• Hands-on experience with BI tools such as Power BI or comparable platforms

• Ability to translate ambiguous business problems into structured AI use cases with clear ROI

• Strong communicator who can explain AI concepts to non-technical stakeholders and drive adoption

AI is moving fast, and so are we. This role exists because we believe the teams that win will be the ones that operationalize AI most effectively — not just adopt tools, but build systems that create durable competitive advantage. You’ll have full executive support, a clear mandate, and the resources to move quickly.

You’ll work closely with senior GTM and RevOps leadership, have access to our full tech stack, and be empowered to move fast. The work you do here will directly impact quota attainment, pipeline velocity, and how our reps spend their time.

What You’ll Get

At Billtrust, we believe your total rewards should reflect the impact you make. Our benefits package includes comprehensive health coverage, competitive retirement, generous PTO and parental leave, flexible work options, and meaningful investment in your professional development. We’re building something special and we want you to feel supported while doing it.

At Billtrust, we value an equitable and inclusive work environment and strive to build and foster diverse teams. Even if your work experience doesn’t align exactly with the position requirements, we’d still love to hear from you. You may just be the right candidate for this or other roles.

We are committed to building a team that represents a variety of diverse backgrounds, perspectives, and skills. We are proud to be an equal opportunity workplace that celebrates and supports diversity and inclusion. We make all employment and related decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.