Marketing Lead

Stan Logo
Stan
Los Angeles, CALIFORNIA, United States (Remote)
  • Environmental
  • FullTime

About Stan

💡Our Mission: Empower anyone to make money working for themselves.

Stan is the Shopify for Content Creators, empowering anyone to make a living working for themselves on the internet.

We’re a mission-driven team of high-performers backed by the best VCs (Forerunner, Pear, and Norwest) and angel investors (Kevin Hartz, Michael Ovitz). We help the internet’s biggest Creators build their businesses so they can spend their time doing what they love: Creating. Over the past 4 years, we’ve scaled from $0 to $40M ARR—and done so profitably.

If you’re excited about building a world-class team, fostering a thriving company culture, and making an impact on thousands of solopreneurs, we’d love to have you join us.

🌟 About the Team

The Marketing team at Stan is responsible for turning product success into customer growth.

We take the stories of Creators who successfully change their lives using Stan (aking money, building an audience, quitting their 9-5) and turn them into a scalable acquisition engine across channels.

Today, much of our growth is driven by organic social. Our next phase is building a multi-channel, revenue-driving marketing engine that consistently converts success stories into customers, maximizing the distribution / impact of each “success story” asset.

🎯 About the Role

We’re looking for a Marketing Lead to own and scale the second half of Stan’s growth flywheel:

  • 1st Half: Create as many successful Entrepreneurs as possible (owned by Product)

  • 2nd Half: Turning those success stories into signups and revenue (owned by You!)

This role is both:

  • A high-output operator driving immediate results

  • A strategic builder creating structure and systems in a fast-moving, ambiguous environment

You will own marketing-driven growth for the business unit – including channel strategy, execution, and performance – with direct accountability to MoM signup growth and revenue impact.

Over time, this role has the opportunity to expand into broader marketing leadership.

🛠️ What You’ll Do

  • Own and drive customer acquisition through marketing, with direct accountability for signups and revenue

  • Define and execute channel strategy (what to run, when, and why)

  • Expand beyond organic into new channels (paid, lifecycle, partnerships, etc.)

  • Build a marketing engine and organization within the business unit from scratch

  • Turn success stories into high-performing acquisition assets

  • Own execution end-to-end – from idea → launch → optimization

  • Introduce structure where needed (reporting, prioritization, systems) without slowing speed

  • Partner cross-functionally to increase conversion and volume

  • Own performance reporting and communicate insights clearly

🔍 You’ll Likely Succeed If You Have

We care most about judgment, ownership, and the ability to operate at a very high bar.

  • Proven track record of driving revenue through marketing

  • Experience owning or influencing core growth metrics (signups, LTV/CAC, conversion)

  • Strong instinct for what actually drives customer action

  • Ability to operate at both strategic and execution levels

  • Experience working in ambiguous, fast-moving, early-stage environments

  • High ownership and bias toward outcomes over activity

🌱 Bonus Attributes

  • Experience in prosumer / consumer software or products

  • Experience scaling from single-channel → multi-channel growth

  • Experience building structure within chaotic environments

  • Background in creator economy, marketplaces, or social-driven products

🙌 At Stan, You’ll Enjoy

  • Autonomy & Ownership: Real responsibility and authority to build something meaningful

  • Top-of-Market Compensation: Competitive cash and meaningful equity

  • World-Class Team: High bar, low ego, and deeply collaborative

  • Benefits: Medical, dental, vision, 401k match, wellness stipend, equity, lifetime Stan membership

🤝 Interview Process

Our interview process is designed to be thoughtful, efficient, and respectful of your time:

  1. Recruiter Screen

  2. Hiring Manager Screen

  3. Functional Deep Dive or Case Study

  4. Onsite Interviews (functional, values, collaboration)

  5. Executive conversation

🌍 Equal Opportunity

Stan is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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