Grand Format Sales Representative

Position Summary:

As a Grand-Format Color Sales Executive, you will be the primary driver of growth for our large-format color services, including POP/POS displays, exhibit and trade show graphics, large posters, banners, wall murals, floor and fleet graphics, promotional signage, and marketing/education materials. You will win and manage high-value accounts, collaborate cross-functionally, and position ABC Imaging as the premier partner for immersive, color-driven experiences.

Key Responsibilities

• Develop and execute a proactive, strategic plan to win large-format color projects with key accounts in Retail, Advertising, Manufacturing, Fashion, and A/E/C industries.

Drive end-to-end sales cycles: prospecting, qualification, needs discovery, solution mapping, proposal development, pricing, negotiation, and closing.

• Present compelling color-centric value propositions, demonstrating how our wide-format capabilities translate into measurable business outcomes (brand impact, foot traffic, conversions, cost per impression).

• Lead pre-sales engagements: gather requirements, recommend substrates, print processes, finishes, and coatings; collaborate with production to ensure feasibility and optimal profitability.

• Own forecast accuracy and weekly activity tracking; maintain robust CRM hygiene (calls, meetings, proposals, won/lost reasons).

• Build and nurture strategic partnerships with agencies, architects, designers, and brand managers; participate in industry events, tradeshows, and client executive briefings.

• Mentor junior sales teammates and contribute to the evolving grand-format color solutions portfolio.

Qualifications

• Deep experience in the A/E/C industry is highly preferred; familiarity with architectural/site branding projects a strong asset.

• Solid knowledge of wide-format color graphics printing, substrates, finishing, and installation considerations.

• Demonstrated ability in cold-calling, objection handling, and closing high-value deals.

• Outstanding written and verbal communication skills; compelling presentation and storytelling ability.

• Proven ability to meet or exceed sales targets with a data-driven approach.

• Proficiency with computers and common business software; familiarity with design and printing workflows is a plus.

• Dynamic, outgoing personality with strong networking skills and professional presence.

• Experience prospecting via telephone and other media to secure in-person appointments.

• Prior sales or management experience in wide-format color graphics or related services is highly desirable.

• Experience tracking activity and metrics on a daily/weekly basis.