Founding Team: VP of Operations & Finance

Founding Team: VP of Operations & Finance

–> Also open to Fractional to star

Location: Los Angeles, CA (Hybrid, 1–3 days in office)

Why Vivi

At Vivi, we’re redefining the daily ritual that billions of people start their day with. Coffee isn’t just caffeine anymore, it’s wellness built into your daily habit. We infuse science-backed nutrition and essential supplements into something everyone already loves: their morning coffee.

We’re a small, fast-moving team blending tech, wellness, and brand-building to create the next billion-dollar beverage company. If you’re someone who loves to move fast, take ownership, and help build systems that scale, you’ll fit right in.

Why This Role Exists

We’re looking for a builder. Someone who’s equal parts operator and financial strategist. You’ll help scale Vivi from launch to our next phase of growth by owning the numbers, the systems, and the operational backbone that keeps us moving fast and smart.

This is a hands-on leadership role for someone who’s been in the trenches of CPG or DTC health and wellness, knows how to model growth, and wants to help build something iconic from day zero.

What You’ll Do

Finance & Strategy

• Own all financial modeling, forecasting, and cash flow management across the business
• Create investor-ready dashboards and monthly financial reports with key metrics (CAC, LTV, margin, burn, etc.)
• Manage cap table, equity, and SAFE documentation in Carta
• Build and maintain budget planning processes tied to our operating roadmap
• Support fundraising by preparing materials, running diligence, and communicating financial health clearly to investors

Operations & Supply Chain

• Oversee supply chain, fulfillment, and inventory planning to ensure smooth production and scaling
• Build operational systems for ordering, logistics, and SKU expansion
• Work directly with our manufacturing and packaging partners to manage lead times, QA, and margin targets
• Implement data-driven processes for COGS reduction and performance optimization
• Partner with our marketing and growth teams to ensure operational alignment with revenue goals

Reporting & Insights

• Track and analyze business performance using tools like Shopify, Klaviyo, and financial analytics dashboards
• Develop clear, actionable reports that inform leadership decisions and guide team priorities
• Identify inefficiencies and turn insights into tangible results

Who You Are

• Hungry to be part of something early, with real ownership and accountability
• Passionate about wellness, longevity, and building category-defining brands
• 3–5 years of experience in CPG, DTC, or Health & Wellness, ideally at a fast-scaling consumer brand
• Strong background in finance, operations, or FP&A (bonus if you’ve worked in investment banking, VC, or high-growth startups)
• Highly analytical with strong Excel and data modeling skills
• Obsessed with optimization and execution; no task too small, no spreadsheet too big
• Comfortable working in ambiguity and wearing multiple hats as we scale

Why You’ll Love It Here

• Hybrid setup: creative in-person sessions in LA flexibility to work remotely
• Real ownership and equity from the start
• Monthly team workouts, healthy meals, and offsites at beautiful locations
• A fast-moving environment with autonomy, trust, and clear impact
• The chance to help build the next great wellness company from zero to global