Digital Marketing Specialist

About The Company Project Expedition is a rapidly expanding travel and tourism startup dedicated to connecting travelers with the best tours and activities around the world. Our mission is to provide industry-leading service and support, ensuring memorable experiences for our clients. As a dynamic and innovative company, we leverage technology and a customer-centric approach to redefine the travel industry. Our team is passionate about exploring new markets, developing strategic partnerships, and delivering exceptional value to both travelers and travel advisors. With a focus on growth and excellence, Project Expedition is committed to creating a vibrant work environment that fosters creativity, collaboration, and professional development.

About The Role We are seeking a highly motivated B2B Digital Marketing Specialist to join our team. In this role, you will work closely with our Sales Team to develop and execute comprehensive digital marketing strategies aimed at expanding our reach, increasing engagement, and driving revenue growth. Your responsibilities will include creating compelling content, managing multi-channel campaigns, and supporting agency-level initiatives. The ideal candidate will possess a strategic mindset, strong analytical skills, and the ability to work independently in a fast-paced environment. This position offers an excellent opportunity to influence the company’s growth trajectory while honing your skills in digital marketing, content creation, and client engagement within the travel industry.

Qualifications

• 3+ years of experience in digital marketing, preferably within B2B, SaaS, travel, or agency-facing industries
• Proven ability to plan, organize, and execute multi-channel marketing campaigns with minimal supervision
• Strong email design skills, including layout, formatting, and performance-driven content creation
• Experience creating marketing assets such as PDFs, flyers, one-pagers, and branded collateral
• Video editing skills for short-form marketing, training, and promotional content
• Deep understanding of style guides and brand consistency across channels
• Strong data analytics skills to review performance metrics and optimize campaigns
• Campaign design and strategic problem-solving abilities
• Creative thinking paired with disciplined execution
• Highly organized, detail-oriented, and proactive in a fast-paced environment
• Excellent written and verbal communication skills
• Fluent in English (written and spoken)
• Proficiency with digital marketing tools and platforms (social media, email, design, analytics, CRM, AI tools)
• Ability to manage multiple priorities and meet deadlines consistently
• Comfortable working independently with strong accountability

Responsibilities

• Identify growth opportunities within the travel industry through market research and analysis
• Develop and implement comprehensive digital marketing plans to enhance growth, engagement, and revenue
• Manage the end-to-end execution of marketing campaigns and initiatives, ensuring timely delivery and measurable outcomes
• Create, curate, and manage content across social media, email campaigns, webinars, training materials, and website updates
• Ensure all messaging aligns with agency needs, trade demand, and training gaps, maintaining brand consistency
• Support sales goals by executing targeted campaigns, sourcing webinar registrants, and engaging high-value advisors
• Monitor and optimize campaign performance metrics such as open rates, click-through rates, and conversions
• Maintain a high standard of design quality and brand adherence across all assets and channels
• Manage communications with travel advisors and partners, ensuring timely responses and relationship building
• Contribute market, supply, and service insights from online chatter and partner feedback to inform strategies
• Leverage new technologies, AI tools, and marketing platforms to improve efficiency and productivity
• Collaborate cross-functionally with Sales, Training, and Product teams to align marketing efforts with company objectives

Benefits

• Annual company bonus up to $3,000 based on performance
• 15 days of paid leave, increasing to 20 days after two years of service
• Company Healthcare Plan with a contribution of $9,000 and fully covered plans
• 401K retirement plan
• Annual work-from-home budget of $500
• Annual training budget of $250 to support professional development
• TSA Precheck valued at $80
• Annual tour credits worth $750 for travel experiences
• Employee discounts on thousands of tours and activities worldwide

Equal Opportunity

Project Expedition is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, or any other protected status. We believe in fostering a workplace where everyone can thrive and contribute to our collective success.