Marketing Associate
About The Company ExamWorks is a leading provider of innovative healthcare services dedicated to supporting property and casualty insurance carriers, law firms, third-party claim administrators, and government agencies. Our comprehensive suite of services includes independent medical examinations, peer reviews, bill reviews, Medicare compliance, case management, record retrieval, document management, and related solutions. With a focus on accuracy, efficiency, and quality, ExamWorks helps clients verify claims related to automotive, disability, liability, and workers’ compensation insurance coverages. Our commitment to excellence and client satisfaction has established us as a trusted partner in the healthcare and insurance industries.
About The Role We are seeking a diligent and creative Marketing Associate to join our dynamic team. In this role, you will work closely with the Operations and Management teams to implement and execute marketing strategies set forth by senior leadership. Your responsibilities will include developing and managing marketing campaigns across various channels, creating engaging content for our business units, and analyzing campaign performance to optimize results. The Marketing Associate will also handle social media updates, compose marketing reports, coordinate events, and manage communications with internal and external stakeholders. This position demands a team-oriented mindset, attention to detail, timeliness, and a strong understanding of current market trends to produce high-quality marketing content that aligns with company goals.
Qualifications
- Bachelor’s degree in communications, marketing, or related field (preferred)
- Minimum of two years of demonstrated marketing experience
- Experience within a legal organization or law community (preferred)
- Proficiency with Microsoft Office Suite (Word, Outlook, Excel, PowerPoint)
- Knowledge of internet-based tools and platforms such as SEMrush, Hootsuite, WordPress, Umbraco 7, and Dynamics 365 CRM (preferred)
- Strong communication skills, both written and verbal
- Ability to work independently with minimal supervision
- Excellent organizational and time management skills
- Attention to detail and accuracy in all tasks
- Ability to respond effectively to management instructions and feedback
- Understanding of SEO and social media management best practices
- Ability to maintain confidentiality and promote a positive team environment
- Adaptability to manage change and handle unexpected events professionally
Responsibilities
- Create and oversee content calendars supporting all marketing campaigns, including social media, newsletters, email campaigns, live events, and other media outlets
- Conduct market research to identify trends, opportunities, and competitive insights
- Develop compelling copy, edit, proofread, and revise communications for various channels
- Design and execute targeted email marketing campaigns to engage audiences
- Collaborate with management to establish event budgets and ensure expenses stay within allocated limits
- Promote products and services through public relations initiatives and media outreach
- Develop and implement marketing communication campaigns, monitoring their effectiveness over time
- Create thought leadership content and innovative ideas aligned with company objectives
- Engage with executive contacts to enhance social media presence and engagement
- Assist in developing communication strategies for media contacts and customer references
- Monitor media coverage and industry trends to inform marketing strategies
- Coordinate with internal teams and external vendors, managing outside content providers
- Plan and organize conferences, trade shows, and press interviews
- Manage marketing templates, materials, and information repositories
- Participate in regular sales and marketing meetings to align strategies and objectives
- Develop initiatives to boost internal staff engagement in marketing activities
- Perform additional duties as assigned by management to support overall marketing efforts
Benefits
- Competitive medical, dental, and vision insurance plans
- Paid time off and holidays
- 401(k) retirement savings plan with company match
- Opportunities for professional development and career growth
- Collaborative and fast-paced team environment
- Flexible remote working arrangements
Equal Opportunity
ExamWorks, LLC is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all qualified applicants regardless of protected veteran status, disability, race, color, religion, sex, sexual orientation, gender identity, national origin, age, or any other protected characteristic under applicable federal, state, or local laws. We value diversity and are dedicated to creating an inclusive environment for all employees.