Marketing Director
About The Company Surya Carpet is a renowned leader in the home furnishings industry, dedicated to delivering innovative and high-quality products that enhance living spaces worldwide. With a diverse portfolio of brands including Surya, Global Views, Mitchell Gold Bob Williams, Livabliss, and RST Outdoor, the company specializes in a wide range of products such as furniture, rugs, textiles, lighting, wall décor, and accents. Surya Carpet prides itself on its commitment to creativity, craftsmanship, and exceptional design, which has established its reputation among leading retailers, online platforms, and interior designers globally. Recognized as one of America’s fastest-growing privately held companies, Surya Carpet has been honored multiple times on the Inc. 5000 list, reflecting its sustained growth and industry influence.
About The Role Surya Carpet is seeking a strategic and innovative Marketing Director to lead its marketing efforts across its diverse brand portfolio. The ideal candidate will be responsible for developing and executing comprehensive marketing strategies that elevate brand presence, foster customer engagement, and drive revenue growth. This leadership role involves close collaboration with executive leadership to define priorities, develop integrated campaigns, and oversee all aspects of marketing operations. The Marketing Director will build and nurture a high-performing team capable of thriving in a fast-paced, data-driven environment where creativity and analytical insights are equally valued. This position offers a unique opportunity to shape the future of a prominent industry player by implementing innovative marketing initiatives, leveraging industry insights, and fostering a culture of excellence and continuous improvement.
Qualifications The ideal candidate will possess a Bachelor’s Degree in Marketing, Communications, Business, or a related field, with an MBA being a plus. A minimum of seven years of experience managing a marketing department, with at least five years dedicated to developing B2B marketing strategies within the premium or luxury space, is required. Proven success in leading and inspiring high-performing marketing teams, coupled with a strong track record of executing strategies that result in measurable business growth, is essential. Candidates should demonstrate exceptional project management skills, attention to detail, and the ability to handle multiple priorities seamlessly. Experience with marketing automation tools, CRM systems, and data analytics platforms is highly desirable. Proficiency in Microsoft Office programs, especially Excel, PowerPoint, and Word, is expected. The candidate should also possess excellent communication skills, strategic thinking, and a passion for home furnishings and interior design.
Responsibilities The Marketing Director will be responsible for shaping and executing the overall marketing and brand strategy to enhance the positioning and relevance of Surya Carpet’s brands. This includes driving brand awareness, differentiation, and customer preference while supporting revenue growth. The role involves collaborating cross-functionally to plan and implement seamless omni-channel brand experiences across print, digital, and showroom environments. Developing tools and resources that empower the sales team to exceed revenue targets through increased efficiency and effectiveness is a key focus. The Director will design and oversee trade marketing initiatives aimed at expanding market share and sales volume, as well as managing a comprehensive marketing calendar aligned with product launches and strategic initiatives.
Communication management is vital, with responsibilities including content strategy, creation, and distribution for internal and external audiences. This encompasses targeted messaging, collateral development, and overseeing social media, public relations, and digital campaigns. The role requires analyzing market, customer, and competitor data to inform strategic decisions, defining key performance metrics, and generating regular reports to evaluate marketing effectiveness.
Leadership is a core component, with responsibilities including recruiting, mentoring, and developing a top-tier marketing team. The Director will foster a culture of innovation, accountability, and excellence, guiding team members on project prioritization and problem-solving. Enhancing marketing processes for agility and efficiency, and serving as a thought leader within the organization to influence key business decisions through marketing insights, are also essential aspects of this role.
Benefits Surya Carpet offers a competitive compensation package complemented by comprehensive benefits designed to support employee well-being and professional growth. Employees enjoy health insurance plans, including medical, dental, and vision coverage. The company provides retirement savings options, paid time off, and opportunities for professional development and training. Surya Carpet fosters a collaborative and inclusive work environment that encourages innovation and recognizes achievement. Additional perks may include employee discounts, flexible work arrangements, and a dynamic corporate culture dedicated to excellence and continuous improvement.
Equal Opportunity
Surya Carpet is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, ethnicity, gender, age, religion, sexual orientation, disability, or any other protected status. All employment decisions are made based on qualifications, merit, and business needs. We believe that a diverse workforce enhances our ability to serve our customers and innovate within our industry.