I.E. Health – Marketing & Brand Growth Coordinator
**This is a Work Experience position available through Employ NV Youth Hub. All candidates will be considered after program eligibility is determined.**
Company: IE Health
Hours: Part Time
Program: WEX
Business Services Rep: Paul Yu
Number of Positions: 1
Job Summary:
The Marketing & Brand Growth Coordinator is responsible for growing I.E. Health’s digital presence, brand awareness, and inbound lead flow through high-quality video content, social media systems, and community engagement.
This role blends content creation, social media management, automation, and grassroots brand marketing. The ideal candidate is both creative and structured — someone who can produce compelling content while building systems that scale.
Key Responsibilities
Content Creation & Social Media
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Create, record, and edit short-form video content (Reels, Shorts, Stories)
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Manage and post content on I.E. Health’s Instagram account
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Maintain a consistent brand voice, tone, and visual identity
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Capture behind-the-scenes, educational, and lifestyle content
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Collaborate with Founder and coaches to ideate content themes
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Repurpose content across platforms when appropriate
Marketing Systems & Automation
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Build and manage automated Instagram DM flows
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Lead responses
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Program inquiries
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Booking prompts
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Organize and track inbound leads from social media
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Improve response times and client conversion pathways
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Work with existing software/tools to optimize lead capture
Brand Growth & Community Presence
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Identify and monitor local events, partnerships, and activations
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Fitness events
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Wellness expos
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Community gatherings
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Recommend and help coordinate brand presence at select events
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Support brand collaborations with local businesses and professionals
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Actively look for opportunities to increase local visibility and credibility
Performance Tracking
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Track content performance (reach, engagement, conversions)
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Provide basic reporting and insights
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Test and iterate content formats and messaging
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Make data-informed recommendations for growth
Required Qualifications
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Experience creating and editing short-form video content
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Strong understanding of Instagram and short-form content trends
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Comfortable being on camera and directing others on camera
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Ability to work independently and manage deadlines
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Strong organizational and communication skills
Preferred Qualifications
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Experience with fitness, wellness, or lifestyle brands
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Familiarity with:
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Instagram automation tools
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CRM or lead management systems
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Basic understanding of paid ads (a plus, not required)
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Local market knowledge (Las Vegas preferred)
Example Bonus Metrics:
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+$250 for 20 qualified leads/month
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+$150 for consistent month-over-month engagement growth
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+10% for campaigns tied directly to revenue