Product Manager, Numeric Apparel
Requirements
Must have:
– Consumer-first mindset: Passionate about comprehending and anticipating consumer needs, with the capability to transform insights into engaging product assortments. – Expertise in product/merchandising: Proven background in merchandising or product management within the apparel domain. – Trend sensitivity: Keen understanding of market trends and cultural shifts in the skate/lifestyle sectors, adaptable to what appeals to consumers. – Creative and strategic balance: Skilled at harmonizing a creative approach with strategic, consumer-oriented decisions that align with business objectives. – Analytical skills: Competent in examining sales data and consumer feedback, able to make informed decisions that improve consumer experience and category performance. – Collaboration skills: Exceptional communicator and team player who excels in cross-functional partnerships, particularly with Design, Development, and Marketing, to bring a cohesive, consumer-focused product vision to fruition. – Project management: Outstanding organizational skills with an emphasis on detail, ensuring prompt and seamless execution of multiple projects in a dynamic setting.
Responsibilities:
- Range management: Deliver the seasonal product lineup, creating items that connect with consumer preferences while reflecting New Balance Numerics seasonal vision. – Consumer-focused product strategy: Promote a thorough understanding of our Skate consumers to ensure their needs, preferences, and trends shape every merchandising choice. – Cross-functional collaboration: Partner closely with Design and Development teams to guarantee excellence in product delivery. – Numeric team partnership: Collaborate with our LA-based Numeric team throughout every stage in the process to align mission, vision, and execution. – Market and consumer insights: Routinely conduct market research and collect consumer insights to refine and guide the seasonal strategy. – Assortment planning and execution: Work in conjunction with the SMM Collections and the Numeric team to plan product assortments, balancing creative expression with commercial feasibility to produce collections that inspire and meet financial targets. – GTM excellence: Ensure that product and strategic direction are effectively communicated throughout the GTM Process, providing top-quality tools to prepare our regions for success. – Performance analysis: Continually assess sales performance and gather consumer feedback to inform future product insights, enhancing the effectiveness of the range. – Margin management: Develop pricing and positioning tactics that fulfill margin goals. – Sample management: Oversee logging and efficient filing of all seasonal samples.
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Company:
At New Balance, we have been empowering individuals through sport and craftsmanship since 1906, fostering positive change in communities globally. We break barriers with innovation, uphold our core values, and create a welcoming environment for all associates. As we seek a Product Manager for Numeric Apparel, we are committed to delivering compelling product assortments that resonate with our Skate consumers. This role requires collaboration across teams, ensuring a deep understanding of consumer needs. Our Boston, MA headquarters offers a comprehensive benefits package, including medical insurance, dental and vision coverage, life insurance, a 401K plan, and nontraditional perks such as online courses and tuition reimbursement. We also provide a flexible work schedule, with in-person teamwork emphasized in our North American hybrid model.