Product Marketing Manager

Crossing Hurdles is a global recruitment consultancy firm that assists our clients to hire best talent.

About Company:

Our client is redefining how companies and governments interact around the world. It’s AI platform matches companies to government contract opportunities they are most likely to win — these companies make critical defense components from seatbelts, to diving tanks, to loitering munitions. It is backed by top defense investors, growing 60% MoM (profitable), hit $1M ARR <8 months since launch, and serving the fastest-growing defense companies as customers.

Type: Full-Time

Location: San Francisco (in-person, 5 days/week)

Compensation:$160k – $230k + Equity (0.25%-1%)

Benefits:Free meals, free gym membership, free travel to customers, fun hacker culture with no red tape.

Years of Experience:2 – 6 years of experience as a Product Marketer, Head of Growth, Growth Marketer at B2B startups/early stage environments or preferred at software companies selling to legacy industries.

Roles & Responsibilities:

• Own content strategy and execution — Drive the content calendar across product launches, customer success stories, partnership announcements, and thought leadership, positioning the company as the AI leader transforming defense contracting.
• Lead conference and events program — Manage presence at 1–2 defense conferences each month, including booth strategy, VIP customer dinners, and brand visibility with target customers—currently the highest-impact sales channel.
• Build and manage the growth tech stack — Own the marketing infrastructure that powers inbound motion, from lead capture and nurturing to attribution and analytics.
• Craft the company narrative — Collaborate with founders and customers to tell the story of how AI is revolutionizing government contracting.
• Drive pipeline and revenue — Create integrated campaigns that generate qualified leads and accelerate the sales cycle.
• Build the marketing organization — Scale the team and processes as the company grows rapidly.
• Establish thought leadership — Make the organization the definitive voice on AI transformation in government contracting.

What we look for:

• 2-6 years of marketing experience at super fast growing AI startups, bonus points if company sold to legacy industries
• Proven track record building marketing functions from early stage to scale
• Deep understanding of B2B marketing to enterprise customers and government stakeholders
• Experience with long sales cycles, complex buying processes, and technical decision-makers
• Strategic thinker who can execute hands-on – comfortable doing the work while building the team
• Exceptional storytelling ability with experience positioning disruptive technology
• Track record of driving measurable growth through integrated marketing campaigns.

Why Join Us

• Strong backing — Recently closed a $3.3 M seed round led by Scout Ventures with participation from BVVC, Teamworthy Ventures, True Ventures, Y Combinator, and more.
• Clear, urgent mission — Building critical infrastructure to modernize government procurement and help defense technology get deployed faster—saving lives by accelerating the path from innovation to deployment.
• High-leverage founding role — As the first growth marketer, you’ll shape marketing strategy and culture from the ground up with a path to Head of Growth. This isn’t a typical “post some LinkedIn content” position—you’ll craft the company’s voice at the intersection of Silicon Valley innovation and national security, from viral defense-tech content to intimate dinners where Pentagon buyers show up.
• Elite team pedigree — Founders and team are ex-Stanford, defense, and startup operators who have already landed marquee customers like BCG and Firestorm.
• Speed + intensity — A “Navy SEALs, not the Navy” culture: weekly product sprints, direct user feedback loops, and minimal hierarchy. Ideal for someone who wants to move fast and own their impact.
• Long-term ambition — Building toward a $100 B+ platform serving the U.S. Department of Defense and allied defense markets worldwide.